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Earth Month 2014

Mar 29th, 2014 | Latest News | Comments Off

Earth month 2014

Every April, we at Aveda celebrate Earth MONTH! An entire month dedicated to fundraising for great causes all over the world.

In Canada we work hand in hand with a non-profit called WaterCan.

A little bit about WaterCan:

“WaterCan is a leading Canadian Charity dedicated to fighting global poverty by helping the worlds poorest people gain access to clean water, basic sanitation and hygiene education”

Basically, WaterCan works with the local people in communities in Eastern Africa (Kenya, Uganda, Tanzania, Ethiopia) to start and support small scale projects within the community ie, building wells, latrines and hand-washing stations aka “tippy-taps”. They use supplies and technology that are locally available, and they educate the people of the community on how to repair and maintain the projects.

These guys are great, they are an honest charity with minimal staff. You can be sure that your money is going directly to help the people of these communities.

Every year the person within the Aveda Canada network, that raises the most money is rewarded with a trip to Africa! They travel alongside WaterCan to help out, and see first hand the progress they are making. The stories are amazing.

There is loads of information on WaterCan’s website if you are interested in learning more.

What we (at Raw) are doing to help out:

1) When you add a Botanical Hair Therapy to your service, we donate the entire $25 to WaterCan. Plus you get to hang a water drop on our Earth Month Tree!

2) You can also purchase a leaf to hang on the Earth Month Tree for a minimum $2 donation.

Watch our tree flourish on instagram! #rawtree2014

3) Every Saturday the staff will be contributing $ to wear their jeans! (a rare break from our all black dress-code! )

4) We will be collecting pledges to “Walk for Water”. Every year we walk 6k which is the average distance a woman or girl will walk to collect clean water. The entire Aveda Network in Canada participates in this. You can pledge us online at under the team Raw Hair Lounge, or you can pledge us in the salon!

5) We will be raffling off a basket of Aveda goodies, starting April.1. Check us out on Facebook or Instagram to see the basket. Tickets will be 3 for $10 or 5 for $15

This year the national goal is $600,000. Let’s save some lives!